A Behavioral Intervention. Written in Blood.

Behavioral Shift: 

Reframes the threat with salient, identity-level language. Activates loss aversion and forces attention toward the real risk: unchecked creator behavior.

Behavioral Compliance Lens:

UGC is incentive-misaligned by default. This headline reframes SwayID as survival infrastructure, not an add on.

Behavioral Science Principle:

Leverages availability bias (people overestimate likelihood of events easily recalled) and vividness bias (emotionally interesting, concrete, and proximate).

Behavioral Compliance Lens:

When high visibility enforcement is public, private behavior changes fast. This section reinforces the urgency to act preemptively.

Behavioral Science Principle:

Uses binary contrast framing (ie good / bad) to collapse complexity into a gut-level choice. Activates system-1 processing (fast, automatic, intuitive) for instant recognition.

Behavioral Compliance Lens:

Creator misalignment is the “fire.” This sim models the exact type of breakdown SwayID is built to prevent.

Behavioral Science Principle:

Applies consequence anchoring: real world penalties frame inaction as reckless, not neutral.

Behavioral Compliance Lens:

These are not edge cases. They’re the predictable output of misaligned incentives. SwayID exists to disrupt that causal chain.

Behavioral Science Principle:

Combines contrast framing with progressive disclosure (user interface design pattern that simplifies interfaces by hiding less essential info initially) to model cognitive transformation and reduce friction to action.

Behavioral Compliance Lens:

Compliance is operational, not theoretical. SwayID doesn’t just detect violations. It reprograms stakeholder behavior at scale.

Behavioral Shift: 

Visual cues (red badges, real examples) create affect-triggered recognition. Shifts default assumption from “we’re probably fine” to “we’re probably exposed.”

Behavioral Science Principle:

Trust architecture. Combining AI + human judgment reduces ambiguity and increases perceived safety.

Behavioral Compliance Lens:

AI alone can’t interpret nuance. Humans alone can’t scale. This hybrid model mirrors real world complexity and resolves ambiguity.

Behavioral Shift: Applies commitment bias and earned trust. This isn’t just a product. It’s a system born under survival pressure.

Behavioral Science Principle:

Uses identity signaling and moral authority to transfer credibility. If it worked for the founder when everything was on the line, it’s trustworthy.

Behavioral Compliance Lens:

This is a lived protocol, not a theoretical framework. It’s proof-of-work embodied in product.